Auto tagging is used to collect data from what kind of traffic?
- a) Search engine traffic other than Google
- b) Social media traffic
- c) Website referral traffic
- d) Google Ads Campaign traffic
Reveal the Answers
Correct Answer is: Google Ads Campaign traffic
Explanation:
When planning our Google Adwords campaign, we must also take into account the information that Google Analytics provides us, and that it will be key to knowing the traffic of our website and, consequently, how we can optimize our campaign for even improve the number of visitors and conversions.
One of the most outstanding features of Google Analytics is automatic tagging, which allows us to know the results of the keywords in relation to clicks, conversions, and costs. Said in detail, it generates a report that reflects the clicks, the keywords that led the user to our website, the campaign to which those keywords were associated, and the cost of the click.
Anyway, automatic tagging is not a panacea, as some addresses do not support it, either because of a redirect or because of server settings. Also, some parameters will be omitted, resulting in rather inaccurate traffic tracking data.
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