What feature can join offline business systems data with online data collected by google analytics?
Reveal the Answers
Correct Answer is: Data import
If you use many systems and tools to manage your business, you can use Analytics to merge and analyze data from one place. For example, you can transform CRM data, eCommerce data, and Analytics data into a single overview of your business.
The CRM system may contain information such as customer loyalty ratings, lifetime value, and product preferences. If you are a web publisher, the content management tool probably stores the dimensions of the data, such as the author and category of the article. If you are an e-commerce business, you will be able to create catalogs that describe your products based on prices, style, size, etc. Also, since you've started reading this, you'll most likely be using Analytics to track the traffic and performance of your websites, mobile apps, or home appliances Typically, this data is stored in "isolated information systems".